AI Tools
Every tool here I've used for real work — for my agency, my clients, or my own projects. Affiliate links are clearly marked.
Affiliate disclosure: Some links below earn me a commission. I only recommend tools I actually use. Commissions help keep this blog free.
My primary AI assistant for writing, analysis, coding, and complex reasoning. Consistently outperforms ChatGPT for long-context work and nuanced tasks.
Try Claude →No affiliate link — I recommend this because I use it daily.
My go-to automation platform. More powerful than Zapier for complex workflows. I've built content pipelines, lead follow-ups, and client onboarding flows with it.
Try Make.com ↗★ Affiliate link — I earn a commission at no cost to you.
Replaced Google for most of my research. Sourced, up-to-date answers with citations. Especially good for market research and competitive analysis.
Try Perplexity →No affiliate link.
Still the best for creative image generation. I use it for client mockups, social media visuals, and website imagery. The learning curve is worth it.
Try Midjourney →No affiliate link.
Decent for summarizing notes and drafting outlines, but I wouldn't rely on it for anything that needs original thinking. Good add-on if you're already in Notion.
Try Notion →No affiliate link.
Still the most versatile AI tool and the best for image generation with DALL-E 3. My secondary AI after Claude. GPT-4o is fast and capable for most everyday tasks.
Try ChatGPT →No affiliate link.